Creating your strategy, developing
your style and crafting your story
My BookPlan session
What People Say
Go niche and see your audience increase
The mind-influencing power of story-telling
Most people are nosey and want to buy a good story
Blogs blow ordinary marketing out of the water...
Maybe words could be the cure
To Cliché or not to Cliché, that is the question?
Are you boring your customers and prospects?
What is good copy?
Blog your way to the top
Why do stories matter in business?
Stories say so much more than just words…
Great copy deserves a sequel…
A SINGLE word could make ALL the difference
An amusing idea and a powerful connection!
Compelling content needs ‘strategy’ not a ‘shot in the dark’
The sad demise of SEO… or is it?
One of life’s natural remedies
Why do I bother?
Engage, compel, bore or repel…
The tale of Brilliance and Action
The words you use matter a lot!
Stories can sell anything
How to write a business book your readers will actually want to read
I Don’t Work Fridays
It's not just the story that matters…
What is the secret to a compelling business story?
How to write books that people will love...
Write for people first, Google second